I Tested 7 AI Tools for Content Marketing: Here’s What I Found

I’ve been utilizing AI instruments since ChatGPT first launched. And like many content material entrepreneurs, I wished to enhance my expertise for the AI period. This implies I ceaselessly check a variety of AI instruments as a part of my precise content material advertising workflow.

This common testing has helped me transfer previous the noise and establish which instruments genuinely save time and enhance content material high quality for different bloggers and entrepreneurs.

My objective was to search out what helps drive site visitors and engagement, not simply add one other subscription to the record.

On this information, I’ll share that readability with you. Listed here are my suggestions for the most effective AI instruments for content material entrepreneurs, based mostly on my day by day use and the outcomes I obtained from them.

Fast Comparability – My AI Toolkit for Information Advertising

In case you are in a rush, here’s a fast record of all of the AI instruments I take advantage of in my day by day workflow as a content material marketer:

Software	Greatest For	Key Characteristic	Beginning Worth
ChatGPT	Information Writing	Versatile conversational AI	Free – Paid plans begin at $20 / mo
Gemini	Analysis & Technical Writing	Actual-time net entry & sourcing	Free – Paid plans begin at $19.99
All in One Organic	Social & E mail Copy	Integration inside CMS	Free – Paid plans begin at $49.60 / yr
SeedProd	Touchdown Section Copy	AI author inside web page builder	Free- Paid plans begin at $39.50 / yr
Canva	Picture Modifying	Magic eraser & background remover	Free – Paid plans begin at $4.58 / mo
Runway	Textual content-to-Video	Excessive-definition, cinematic output	Free – $15 / mo
ElevenLabs	Textual content-to-Audio	Pure, human-like voice	Free – $5 / mo

Subsequent, I’ll present how I examined every software and why you may belief my picks.

How I Examined & Reviewed These AI Information Instruments

The AI business is exploding with innovation, making it tougher to separate hype from actuality, and selecting the improper software can waste money and time.

I purpose to chop by means of the noise with real-world utilization to avoid wasting money and time.

Right here’s a breakdown of my testing course of:

• I used them for real-world duties. I used these instruments for precise content material advertising at WPBeginner: brainstorming articles with ChatGPT, creating social media posts with AIOSEO, and designing graphics with Canva’s AI. This course of reveals how they carry out in an actual enterprise, not only a demo.
• I analyzed what really issues. Every software was judged on the standard of its output, ease of use for non-experts, sensible time-saving options, and total worth for cash.
• I examined with quite a lot of prompts. I didn’t simply settle for the primary end result. As an alternative, I experimented with completely different tones, kinds, and sophisticated instructions to test the flexibleness and management of the AI’s output.
• I categorized them for particular wants. A blogger’s wants are completely different from a touchdown web page designer’s. That’s why I’ve categorized every software by its greatest use case, serving to you discover the fitting answer to your particular job.

1. ChatGPT

ChatGPT is likely one of the most versatile AI instruments I’ve used. It really works effectively for fast thought technology, long-form articles, and even inventive media like photos.

As one of the superior AI corporations, OpenAI (the corporate behind ChatGPT) is spending large sources on analysis and innovation. This implies extra succesful and sooner fashions are launched fairly ceaselessly.

ChatGPT permits you to change between search, chat, deep analysis, and agent modes so you may carry out several types of duties from the identical window.

How I take advantage of ChatGPT:

ChatGPT is my major AI for quite a lot of duties. I take advantage of it day by day for updating present articles, brainstorming weblog submit concepts, writing new articles, and extra.

I realized that utilizing Initiatives and ChatGPT’s reminiscence function permits the AI to study my most well-liked tone, construction, and formatting guidelines. This protects me loads of time in the long term.

I additionally use it to create illustrations for articles and basic weblog photos. It generally misspells phrases in photos, however I can simply appropriate these utilizing Photoshop or Canva.

Key Options & The place It Excels:

• Handles a number of content material codecs: weblog posts, scripts, captions, and social copy.
• Wonderful picture technology mannequin included.
• Highly effective reminiscence system to personalize outcomes to your model voice.
• Integrates with ChatGPT plugins for CMS and automation instruments like Uncanny Automator and Zapier to create highly effective workflows. Nevertheless, you’ll want an API key for integrations, which has a separate pay-as-you-go pricing not included within the month-to-month ChatGPT subscription.

Execs of ChatGPT 👍	Cons of ChatGPT 👎
Extraordinarily versatile throughout writing and inventive duties	Requires human fact-checking
Remembers preferences with the reminiscence function	Output high quality relies upon closely on prompts
Integrates with high automation and advertising instruments	The free plan has restricted entry to the newest fashions

Sensible Suggestions for Entrepreneurs:

• Use the mission function to group associated duties and save time switching between contexts.
• For recurring codecs (like newsletters), prepare the reminiscence function with examples in order that ChatGPT robotically matches your type.
• Be taught to enhance your prompts for higher outputs. You’ll be able to see my assortment of AI prompts for entrepreneurs for sensible examples.

Pricing

A free plan is offered with restricted mannequin entry. Paid plan begins at $20/month, GPT-5, reminiscence options, sooner responses, and precedence entry throughout peak instances.

2. Gemini

Whereas ChatGPT is my go-to for inventive duties, Gemini is my trusted analysis assistant.

Its greatest benefit is its direct, real-time integration with the Google search index, which implies the data it offers is present and sometimes comes with supply hyperlinks.

This makes it extremely dependable for duties the place accuracy is essential. I’ve discovered its capacity to grasp and clarify advanced, technical topics is second to none.

It’s additionally glorious at producing structured knowledge like tables and evaluating data from a number of sources.

Plus, Google is frequently updating Gemini with its newest AI fashions and connecting it with its ecosystem of Google Workspace apps like Google Docs, Sheets, and Gmail. These integrations make it a robust productiveness hub.

How I take advantage of Gemini:

I flip to Gemini every time I want to jot down content material that requires up-to-date data or fact-checking.

As an illustration, when writing a evaluation of a brand new software program launch, I’ll ask Gemini to summarize the newest options, discover latest person critiques, and examine its pricing to opponents.

I additionally use it to simplify technical matters.

When engaged on an article about web site safety, I can ask Gemini to elucidate “what’s a DDoS assault” in a easy analogy {that a} non-technical reader can perceive. Its capacity to offer sourced data saves me a big quantity of analysis time.

Key Options & The place It Excels:

• Connects on to Google Seek for real-time, sourced solutions.
• Wonderful at summarizing articles, analysis papers, and net pages through a hyperlink.
• Generates a number of “drafts” of a response so you may select the most effective one.
• Integrates instantly with Google Workspace apps (Docs, Sheets, Gmail) for a seamless workflow (with Gemini for Workspace).

Execs of Gemini 👍	Cons of Gemini 👎
Supplies present, sourced data	Could be much less “inventive” in tone than ChatGPT
Wonderful for analysis and fact-checking	Picture technology capabilities are much less superior
Nice at simplifying advanced matters	Fewer third-party integrations in comparison with OpenAI

Sensible Suggestions for Entrepreneurs:

• Use the “Double-check response” function (the Google icon) to have Gemini spotlight statements it’s assured about and discover sources for ones it’s much less certain of.
• When researching, ask it to “act as a analysis assistant” and request data in a selected format, like a desk evaluating three merchandise on options and worth.
• For advanced matters, ask it to “clarify this to me like I’m a newbie” to get clear, easy-to-understand copy.

Pricing

The usual Gemini mannequin is free to make use of. To entry essentially the most highly effective fashions (like Gemini 2.5 Professional) and bigger context home windows, you may subscribe to Google AI Professional, which begins at $19.99/month as a part of the Google One AI Professional plan.

3. All in One Organic – AI Information Generator

All in One Organic’s AI Information Generator is constructed proper into your CMS dashboard, making it extremely simple to create ranking-ready content material with out switching between instruments.

You’ll be able to immediately generate:

As a result of it’s a part of the AIOSEO plugin, all of the AI-generated content material may be inserted into your submit or web page with a single click on. This helps you save time and guarantee every part is correctly optimized for serps and engagement.

How I take advantage of AIOSEO AI Information Generator:

I take advantage of AIOSEO’s AI content material generator once I want to hurry up the optimization course of for brand new and up to date articles.

For instance, after writing a submit, I’ll use the AI Information Generator to create a compelling meta description, add FAQ blocks for featured snippets, and generate a TL;DR part to enhance readability.

It’s additionally my go-to for creating platform-specific social media captions. I can generate tailor-made copy for Fb, LinkedIn, Instagram, and X (Twitter) in seconds, which saves me from rewriting the identical message a number of instances.

Plus, I really like its Advertising E mail function, which lets you immediately generate an e mail based mostly on the content material of your article.

Key Options & The place It Excels:

• Works inside CMS and makes use of your article content material for context, which considerably improves the standard of output.
• Generate Organic titles and meta descriptions that enhance click-through fee (CTR).
• Create FAQ blocks with built-in schema markup for higher rankings and AI Overviews.
• Produce “Key Factors” summaries to spice up readability and seize featured snippets.
• Immediately write platform-specific social media posts for a number of networks.
• Generate and publish an llms.txt file to get found and cited by AI chatbots like ChatGPT and Gemini.

Execs of AIOSEO 👍	Cons of AIOSEO 👎
All-in-one content material optimization instantly in CMS	Credit are restricted based mostly on the plan
Contains superior options like FAQ schema and llms.txt	Requires the AIOSEO plugin
Saves time by creating multi-platform content material immediately

Sensible Suggestions for Entrepreneurs:

• Use FAQ and Key Factors in each submit to focus on featured snippets and AI Overviews.
• Leverage the social media submit generator to keep up constant branding throughout platforms.
• Allow the llms.txt file function to assist AI chatbots discover and cite your greatest content material.

Pricing

Out there for each Lite and Professional customers. Lite customers get 100 free credit, with further credit out there for buy. Professional customers get beneficiant credit included with their license. All customers can purchase further credit at any time.

4. SeedProd AI Writing & Picture Generator

SeedProd is likely one of the hottest CMS web site and touchdown web page builders. Alongside its drag-and-drop builder, it comes with built-in AI instruments for textual content and picture creation.

It integrates with ChatGPT for copywriting and DALL·E for producing photos, so you may create an entire, customized touchdown web page with out ever leaving the editor.

The AI assistant is offered inside many SeedProd blocks, letting you generate textual content or rework present copy with only a click on.

It’s also possible to immediately translate your web page content material into 50+ languages and fine-tune tone and elegance with over 30 choices, from skilled to playful.

Plus, you may even use SeedProd to create a complete web site from scratch. For particulars, see our information on create a CMS web site with AI.

How I take advantage of SeedProd’s AI options:

I take advantage of SeedProd’s AI writing assistant once I’m constructing touchdown pages or product pages and wish polished copy quick.

As an alternative of ranging from scratch, I can choose a block, click on “Generate AI Textual content,” and have a powerful beginning draft immediately.

For visible content material, I take advantage of the AI picture generator to create customized illustrations or hero photos that match the web page’s theme. If I don’t like the primary end result, then I can create a number of variations till I discover the proper match.

Key Options & The place It Excels:

• AI-powered textual content technology and enhancing instantly contained in the SeedProd builder.
• 30+ tone of voice choices to match your model type.
• One-click textual content transformations: simplify, shorten, lengthen, or translate into 50+ languages.
• DALL·E-powered AI picture creation with variation assist for constant design themes.
• 300+ templates, full CMS theme builder, and simple WooCommerce integration.

Execs of SeedProd 👍	Cons of SeedProd 👎
Built-in AI copywriting and picture technology in a single builder	AI Assistant is barely out there on premium plans
30+ tone choices and translation into 50+ languages	Picture outcomes could require a number of makes an attempt for greatest output
Seamless drag-and-drop web site constructing with 300+ templates	AI credit are tied to your SeedProd plan

Sensible Suggestions for Entrepreneurs:

• Use tone choices to match the type of every touchdown web page — formal for B2B, informal for way of life manufacturers.
• Leverage AI translations to localize pages for worldwide audiences with out hiring translators.
• Create a number of picture variations to keep up a constant visible type throughout your marketing campaign.

Pricing

SeedProd presents a free plan for its web page builder. AI writing and picture technology can be found on premium plans as a paid add-on. Pricing begins at $39.50/12 months for the bottom builder, with AI options included in greater tiers.

5. Canva Magic Studio

Canva is already one of many best instruments for creating designs, however its Magic Studio AI options take it to a different stage with AI-powered picture enhancing and media technology.

It’s good for entrepreneurs who want skilled visuals with out superior design expertise.

From background elimination to text-to-image, text-to-video technology, Canva’s AI instruments save time whereas increasing inventive potentialities.

Canva’s Magic Studio is powered by a mixture of its personal AI expertise and fashions from main companions like Google. This permits it to supply highly effective picture and video technology instruments proper contained in the Canva editor as an all-in-one design answer.

How I take advantage of Canva Magic Studio:

I take advantage of Canva for creating and enhancing weblog photos, social media graphics, and fast promotional supplies.

The Magic Eraser is a large time-saver once I have to take away undesirable components from a photograph, and the Broaden software is ideal for adjusting side ratios.

I typically tweak AI-generated visuals with Canva’s design instruments for a elegant remaining product. Particularly, I take advantage of it to edit photos generated with ChatGPT or Gemini as a result of these platforms don’t have the identical picture enhancing capabilities as Canva.

Key Options & The place It Excels:

• Magic Eraser for eradicating undesirable objects in seconds.
• Simply broaden to resize and reframe photos with out cropping necessary content material.
• Textual content-to-image AI technology for brand new AI art work.
• AI resize software for immediately adapting designs to a number of social media codecs.
• Background remover and object eraser for clear, skilled photos.
• Lots of of templates and drag-and-drop enhancing for non-designers.

Execs of Canva 👍	Cons of Canva 👎
Quick, beginner-friendly interface with skilled outcomes	AI picture technology can wrestle with correct textual content rendering
Magic instruments make enhancing and resizing easy	Most AI options are restricted in free plans
Enormous library of templates and design property
Low-cost month-to-month subscription

Sensible Suggestions for Entrepreneurs:

• Use Magic Resize to immediately create platform-specific variations of your designs for Instagram, Fb, LinkedIn, and extra.
• Pair text-to-image technology along with your model colours and fonts for on-brand customized visuals.
• Mix Magic Eraser and background remover to repurpose inventory photos for distinctive content material.

Pricing

Free plan out there with restricted AI options. The Professional plan begins at $4.58 /month and consists of Magic Studio AI instruments, model kits, premium templates, and limitless background elimination.

6. Runway

Runway is likely one of the most modern AI instruments for entrepreneurs who want professional-quality video and not using a manufacturing crew.

It presents text-to-video technology, background substitute, and superior enhancing options, all inside a easy browser interface.

I’m not a video editor, however as a part of a advertising staff, I generally want fast movies.

Runway is a superb possibility for creating product promos, social media clips, and inventive visuals that stand out in your campaigns. You’ll be able to even begin from a picture or video clip and remodel it fully with AI.

How I take advantage of Runway:

I’ve used Runway to check out fast video clips and enjoyable private tasks.

I totally examined Runway Aleph towards Google’s Veo-3 (restricted preview out there in Gemini). Runway carried out fairly effectively and, in some areas, exceeded Veo.

I additionally preferred Runway’s ease-of-use, storyboard, and remix options. As somebody with restricted video enhancing expertise, I discovered Runway to be a lot simpler to make use of than Veo.

Key Options & The place It Excels:

• Textual content-to-video technology from prompts or photos.
• Inexperienced display screen and background elimination and not using a studio setup.
• Big selection of visible kinds and digital camera motion controls.
• Quick rendering in comparison with conventional video software program.

Execs 👍	Cons 👎
Generates high-quality movies in minutes	Unfavorable prompts should not supported
Simple to make use of, even for newcomers	Greatest outcomes typically require a number of tries
No costly video gear wanted

Sensible Suggestions for Entrepreneurs:

• Use reference photos to information the AI’s type and accuracy.
• Pair Runway movies with Canva or AIOSEO for full marketing campaign supplies.
• Batch create a number of clips in a single session to avoid wasting time.

Pricing

Free plan out there with restricted exports and watermarks. Paid plans begin at $12/month, providing higher-quality output, sooner rendering, and business utilization rights.

7. ElevenLabs

I found ElevenLabs when our WPBeginner YouTube staff was making an attempt it out for his or her movies and shorts. It is likely one of the most superior AI voice technology platforms I’ve examined.

Its voices sound remarkably real looking, with pure pacing, emotional nuance, and refined inflections that make them nearly indistinguishable from actual human narrators.

With assist for over 70 languages (within the upcoming Eleven V3 mannequin) and a library of 120+ pre-built voices, it’s a versatile software for any marketer trying so as to add professional-quality audio to their content material.

It’s also possible to fine-tune voices with precision controls to match your model tone or inventive type.

How I take advantage of ElevenLabs:

I first used ElevenLabs for a fast AI video experiment. It was a enjoyable non-work mission, however I used to be hooked.

I’m not a podcaster or video editor, and don’t have any skilled audio gear. ElevenLabs got here as a blessing to simply add fast narrations to brief movies.

For instance, I can paste a pre-written script for a video, select a voice that matches the tone, then modify stability and elegance sliders for a elegant supply. I then use Audacity to edit audio for my movies so as to add pauses and music.

I’ve additionally used its multi-language assist to shortly generate audio for a private mission. The brand new Eleven V3 mannequin shocked me. It was capable of distinguish Urdu from Hindi (two nearly similar South Asian languages), and the pronunciation was surprisingly good.

Key Options & The place It Excels:

• Extremely-realistic voice technology with pure pacing and emotion.
• Giant voice library (120+ voices) plus the power to fine-tune supply.
• The Eleven V3 mannequin helps 70+ languages, making it nice for multi-lingual audiences.
• Quick rendering, even for longer scripts.
• Means to clone voices (paid function) for model consistency.

Execs 👍	Cons 👎
Extremely real looking and expressive voices	The free plan has strict character limits
Quick technology time	Doesn’t edit or combine audio, so a separate software is required
Helps a number of languages for localization

Sensible Suggestions for Entrepreneurs:

• Match your voice option to your audience — formal tones for B2B, pleasant tones for informal content material.
• Use precision controls to tweak pacing and emotion for max authenticity.
• For social media movies, hold scripts brief to remain inside free-tier character limits.
• Mix with enhancing instruments like Descript or Audacity so as to add music, sound results, or clear up audio.

Pricing

Free plan consists of 10,000 characters/month. Paid plans begin at $5/month with greater character limits, sooner technology, and entry to voice cloning. For day by day content material creation, the $22/month plan is essentially the most sensible alternative.

How you can Select the Greatest AI Software for Your Advertising Wants

AI strikes quick. New options arrive each month, and “greatest” is determined by your workflow, price range, and targets.

Use these fast checks to choose instruments that match how you’re employed in the present day whereas staying versatile for tomorrow.

Good Choice Suggestions

• Begin with a free plan or trial. Check on one actual job earlier than you commit.
• Audit what you have already got. Many instruments you utilize (Organic, design, CMS) now embrace AI options. As an illustration, I take advantage of WPCode in CMS, which has a built-in AI code snippet generator.
• Match the software to the duty. Which means you must choose writing instruments for long-form, picture fashions for visuals, and voice instruments for narration.
• Examine ease of use. A transparent UI saves extra time than a fancy function set. As an illustration, I want to make use of Runway, which is less complicated than the extra highly effective Veo out there in Gemini.
• Search for strong integrations. Helpful integrations embrace CMS, e mail advertising platforms, and automatic workflows with instruments like Uncanny Automator or Zapier.
• Consider pricing at scale. Credit can add up in case you publish typically. In case you are utilizing APIs for integrations, make certain to calculate the prices and set a cut-off price range.
• Evaluate knowledge and privateness settings. Know the way prompts and outputs are saved and used. You don’t need your commerce secrets and techniques for use by AI fashions for coaching.
• Affirm export choices. Be sure to can transfer drafts, photos, and audio into your stack.

Honorable Mentions: Different AI Instruments I Use

I’ve shared the instruments that I take advantage of day by day and are a part of my workflows as a content material marketer. Listed here are some extra instruments that I take advantage of fairly ceaselessly.

Software	Appropriate for
SEOBoost	Key phrase clustering, content material briefs, and search intent planning for data-backed outlines.
Manus	A multi-purpose AI agent appropriate for deep analysis.
MidJourney	Excessive-quality AI imagery for social posts, weblog headers, and marketing campaign visuals.
Copy.ai	Quick social captions, advert angles, and e mail topic strains with ready-made templates.
Jasper	Group workflows, model voice coaching, and multi-channel content material manufacturing.

Ceaselessly Requested Questions About AI Instruments for Information Advertising

The next are a number of the most typical questions that I hear from WPBeginner customers on Reddit and LinkedIn.

Which AI software is greatest for newcomers?

For those who’re beginning out, I like to recommend ChatGPT. It’s versatile, simple to study, and has a free plan so you may observe with out spending cash.

Do I have to pay for AI instruments to get good outcomes?

Not all the time. Many AI instruments, like ChatGPT and Canva, have free tiers that work effectively for smaller tasks. Paid plans normally supply sooner responses, greater high quality outputs, and extra superior options.

Can AI instruments substitute human writers and designers?

AI instruments are nice for rushing up duties and sparking concepts, however they’ll’t totally substitute human creativity and judgment. I nonetheless evaluation and edit every part to verify it suits my type and is factually appropriate.

How do I do know if an AI software is correct for me?

Examine if the software solves an issue you face typically, presents a free trial, and integrates along with your present workflow. If it saves you time or improves high quality with out including complexity, then it’s value conserving.

Will AI instruments hold getting higher?

Sure. The AI business is evolving quick. Anticipate new options, higher accuracy, and extra integrations over the subsequent few years. That’s why I recommend testing instruments repeatedly to see if higher choices seem.

Conclusion

These AI instruments assist me plan, write, design, and publish sooner whereas conserving high quality excessive. You can begin with the free plans, check on one actual job, and hold the instruments that prevent time with out including further steps.

Simply make certain to maintain human enhancing and fact-checking within the loop so your content material stays correct and on model.

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