How to Move Your Site From HubSpot to WordPress (Step by Step)

When a detailed good friend requested me to assist transfer their enterprise web site from HubSpot to CMS, I noticed how many individuals battle with this transition. The primary concern? They didn’t need to lose their hard-earned site visitors and leads through the transfer.

Since then, I’ve guided many web site homeowners by means of this precise migration course of. What I’ve realized is that shifting from HubSpot to CMS doesn’t must be difficult or dangerous – you simply have to observe the suitable steps in the suitable order.

Let me present you precisely learn how to transfer your website from HubSpot to CMS whereas defending your content material, preserving your Visibility rankings, and preserving your sanity intact.

Why Transfer Your Weblog From HubSpot to CMS?

Most individuals begin utilizing HubSpot as a result of it’s a highly effective buyer relationship supervisor (CRM) with advertising automation.

They are usually actually proud of it as a CRM, which doesn’t shock me, as I adore it myself. I even suggest it! See my detailed HubSpot overview for extra info.

Nonetheless, what usually occurs is folks begin utilizing the default running a blog function in HubSpot just because it’s handy. Then, they find yourself feeling restricted.

I’ve labored with purchasers who began running a blog on HubSpot and finally felt the identical approach.

Now, I’ll be trustworthy. HubSpot’s content material administration system is helpful for touchdown pages and built-in advertising campaigns. However for running a blog particularly? CMS comes out on high.

Simply making a easy design tweak or altering the format of a put up on HubSpot can really feel like navigating a maze.

CMS, then again, is constructed for content material. It began as a running a blog platform and developed right into a powerhouse.

So, if running a blog is a core a part of your technique, and also you’re feeling a bit constrained by HubSpot, then CMS may be tremendous refreshing. You’ll get larger simplicity however extra flexibility, extra design management, and a complete lot extra choices to develop your weblog the way in which you need.

Anxious you gained’t get to maintain utilizing all of HubSpot’s different highly effective CRM options? The excellent news is that CMS integrates seamlessly with the platform, in order that gained’t be a problem.

What to Anticipate When Migrating From HubSpot to CMS

With any important change, it’s useful to know what lies forward. Here’s a transient roadmap of the journey we’ll take collectively:

• First, we’ll get ready. Think about it because the preparation section if you export your content material from HubSpot and arrange your new CMS setting.

• Then comes the precise migration. We’ll information you thru shifting your beneficial weblog posts and essential pages, and all the pictures that make your weblog visually partaking.

• Subsequent, we’ll give attention to sustaining your Visibility. That is like ensuring your mail is correctly forwarded if you transfer. We’ll enable you to arrange permalinks and redirects to keep away from damaged hyperlinks and keep your search engine rankings.

• Lastly, we’ll cowl post-migration duties. Consider this as settling into your new CMS house. We’ll suggest some important plugins and studying sources that will help you get probably the most from CMS.

All that mentioned, you’re most likely prepared to maneuver your website from HubSpot to CMS! Right here’s how you are able to do it step-by-step:

I’ll stroll you thru all the course of so that you’ll have the ability to observe alongside even for those who’re a newbie. However, for those who change your thoughts at any time, you’ll be able to at all times leap to the choice choice – which is getting assist from the professionals.

Step 1. Export Your HubSpot Weblog Material

Earlier than you even take into consideration touching something in HubSpot, the very first thing you’ll have to do is export your important content material. Later on this tutorial, you’ll import this content material into CMS.

It’s additionally sensible to again up the hyperlink construction of your web site. I’ll present you learn how to do each.

Exporting Your HubSpot Weblog Material

An important step in your CMS migration is exporting your HubSpot weblog content material. Fortunately, HubSpot makes it fairly simple to export your weblog posts in a approach you’ll be able to import into CMS.

Merely go to your HubSpot account and discover your weblog content material at Material » Weblog.

Now search for the ‘Export weblog posts’ choice on the ‘Actions’ drop-down menu.

This feature will allow you to export your posts as a .CSV or Excel (XLS or XLSX) file. I personally like utilizing the .CSV choice as a result of it may be simply imported into CMS.

As soon as your weblog has been exported, you’ll obtain a hyperlink to the .CSV file in your electronic mail. You’ll have 90 days to obtain the file earlier than it expires.

Exporting your weblog posts like this can be a nice place to begin as a result of you’ll be able to simply import them into your new CMS web site.

Nonetheless, the export solely contains your weblog content material, and never different pages like touchdown pages or gross sales pages. Later on this article, I’ll present you learn how to recreate these pages manually.

Backing Up Your Hyperlink Construction

Backing up your weblog’s hyperlink construction is tremendous essential for Visibility.

For this, you’ll want to collect a listing of all the net addresses (URLs) out of your HubSpot weblog. That is essential as a result of we’ll use this record to create redirects. Redirects assist keep the Visibility advantages you’ve constructed up over time, even after shifting to CMS.

For this, I like utilizing a browser extension referred to as Hyperlink Klipper, as a result of it’s tremendous useful. It’s additionally free and works with Chrome and suitable browsers.

To get began, set up Hyperlink Klipper. Then, go to your HubSpot weblog homepage. Click on the Hyperlink Klipper icon in your browser toolbar and select ‘Extract All Hyperlinks.’

This may rapidly seize all of the hyperlinks on that web page and obtain them as a .CSV file. If you open this file in Excel or Google Sheets, you will notice a listing of your weblog URLs.

Now, I like to recommend utilizing Hyperlink Klipper as a fast and simple option to seize URLs. Nonetheless, you too can use an on-line sitemap generator like XML-Sitemaps.com. This instrument crawls your web site and creates a listing of URLs, which you’ll be able to then export.

Sitemap mills can generally discover extra URLs than Hyperlink Klipper, as they crawl your complete website construction. XML-Sitemaps will generate the standard XML sitemaps, but in addition create a textual content file referred to as urllist.txt containing all of the URLs that you could simply use when creating redirects.

Along with your weblog content material, pages, and URLs exported, you’ve finished an amazing job! You have got a security internet and a set of recordsdata that may be imported into CMS.

Step 2. Putting in and Setting Up CMS

You want internet hosting to run a CMS web site. It’s non-negotiable because it offers your website with the sources it must be on-line.

An excellent internet hosting supplier is sort of a dependable landlord – you need them to be reliable and preserve issues operating easily.

Briefly, CMS internet hosting is the place all of your CMS content material and recordsdata will dwell. It’s what makes your weblog accessible to the world.

Now, you is perhaps pondering, ‘Can’t I simply set up CMS on my present HubSpot internet hosting?’ Sadly, no. HubSpot is a closed platform. You possibly can’t set up CMS on HubSpot.

So, you’ll have to get new internet hosting particularly on your CMS weblog. If you happen to’re new to CMS or simply need a easy expertise, I like to recommend Bluehost.

Proper now, they’re providing a deal for WPBeginner readers that features a free area identify and an enormous low cost on internet hosting. You may get began for simply $1.99 a month.

For this information, simply to indicate you the overall course of, I’ll use screenshots from Bluehost. However truthfully, the steps for many good CMS hosts are fairly comparable.

You may get began by visiting the Bluehost web site and clicking the ‘Get Began Now’ button.

You’ll land on a web page exhibiting completely different internet hosting plans. For a brand new weblog, particularly if you’re simply migrating over, the Fundamental plan is normally completely tremendous.

Select a plan that matches your wants by clicking the ‘Choose’ button.

Subsequent up, you’ll have to arrange a website identify. That is your weblog’s internet handle, like www.yourblogname.com.

Now, you most likely need to preserve utilizing the identical area identify you have been utilizing together with your HubSpot weblog, proper?

The excellent news is that you could! Simply select the choice that claims ‘Use a website you personal’ and sort in your present area identify.

Or, for those who’re beginning recent with a brand new area identify, then you’ll be able to select to register a brand new one. This might be free for the primary yr.

Now, observe the steps to enter your account particulars and fee data and full the acquisition.

After you enroll, Bluehost (and most CMS internet hosting suppliers) will ship you a welcome electronic mail together with your login particulars. Preserve this electronic mail secure! You’ll want it to entry your internet hosting account.

Now, right here’s the place choosing an excellent CMS internet hosting supplier pays off.

If you log in to your Bluehost account for the primary time, they’ll robotically set up CMS for you. I really like how this streamlines establishing new CMS web sites.

Out of your Bluehost account web page, go to ‘Web sites’ then click on ‘Edit Website.’

That ought to take you proper into your brand-new CMS dashboard.

Need a extra thorough walkthrough of putting in CMS? My group has created an excellent detailed CMS set up tutorial for those who’re curious.

Step 3. Setting Up CMS Template

Alright, CMS is put in. Now for the enjoyable half: making it appear like your web site. That’s the place themes are available.

CMS themes are ready-made design blueprints on your weblog. They management the whole lot visible, like the colours, the fonts, and the way your weblog posts are laid out. It’s like selecting the type of your new home.

CMS has an enormous assortment of themes. Severely, 1000’s upon 1000’s. Free themes, paid themes, themes for each area of interest conceivable.

The CMS Template Listing is an effective place to start out exploring free themes.

However having too many selections is usually a bit paralyzing. That can assist you slender down the choices, my group has created a useful information on choosing the proper CMS theme.

In my expertise, clear, uncluttered designs are inclined to work greatest. They appear skilled, they’re simple for readers to navigate, they usually put the main target in your content material – which is crucial factor.

When you’ve chosen and put in a theme, you’ll be prepared for the following massive step: really shifting your content material from HubSpot into CMS.

Step 4. Importing Your HubSpot Weblog Material

This step is like unpacking your shifting bins and arranging your furnishings in your new CMS house. It’s the place your weblog actually begins to take form.

At this level, you’re going to take the HubSpot content material you exported earlier and import it into CMS. To do this, I’m going to make use of a plugin referred to as Import any XML, CSV or Excel File to CMS.

First, you should set up and activate the plugin in your CMS dashboard. If you happen to need assistance, see our information on learn how to set up a CMS plugin.

As soon as the plugin is activated, navigate to the All Import » New Import web page in your CMS dashboard. As soon as there, you must click on the ‘Add a file’ button.

Now, you’ll be requested to decide on your import file. Bear in mind the .CSV file you exported from HubSpot in step 1? That you must choose it every now and then click on the ‘Import’ button.

The plugin will robotically detect the kind of content material you’re importing (normally “Posts” for weblog posts). It’s fairly sensible like that.

Subsequent, click on the ‘Proceed to Step 2’ button. You may be proven a preview of the import file and may flick thru a spreadsheet view of your posts, one after the other.

When you find yourself comfortable, click on ‘Proceed to Step 3’ on the high or backside of the web page.

Now comes the essential half: mapping fields. That is the place you inform the plugin how the columns in your .CSV file correspond to fields in CMS. Don’t fear, you solely want to do that step as soon as, not for every put up.

For instance, you’ll need to drag the column out of your import file that accommodates your weblog put up titles to the Title area in CMS.

You are able to do the identical for the put up content material, tags, and some other information you exported from HubSpot. It’s like matching up labels on bins if you’re unpacking – you need to put the whole lot in the suitable place.

When you’ve mapped all of the fields, click on ‘Proceed to Step 4’ on the backside of the web page.

Subsequent, you’ll be requested to set a singular identifier on your posts. That is used internally by CMS to maintain monitor of your imported content material.

Simply click on the ‘Auto-detect’ button and the plugin will deal with this for you.

Lastly, click on ‘Affirm & Run Import.’

The plugin will now begin importing your content material. The time it takes will depend upon how a lot content material you’re importing. For a big weblog, it’d take a couple of minutes.

As soon as it’s finished, the plugin will present you an ‘Import Full!’ message.

Now, you’ll be able to go to the Posts web page in CMS. You need to see your HubSpot weblog posts there! Check out just a few to verify the whole lot is imported appropriately.

Step 5. Recreating HubSpot Touchdown Pages in CMS

Let’s discuss these particular pages you might need in-built HubSpot – touchdown pages, gross sales pages, or different customized pages.

Sadly, these usually don’t switch completely with a easy import like weblog posts do. HubSpot’s web page construction and design components are fairly completely different from CMS.

So, the most effective method for these pages is to recreate them in CMS. It would sound like further work, nevertheless it offers you probably the most management over the ultimate consequence and makes certain the whole lot appears proper.

Now, when you might attempt to rebuild these pages utilizing the usual CMS block editor, it’s value contemplating a devoted web page builder for touchdown pages.

The block editor is nice for creating common content material pages and weblog posts. It makes use of a system of blocks that you could simply add and prepare to construct your web page. Nonetheless, for extra advanced layouts, a web page builder plugin like SeedProd affords extra superior options and suppleness.

SeedProd is a drag-and-drop web page builder particularly designed for creating touchdown pages, gross sales pages, and different marketing-focused pages. It affords a extra visible and intuitive option to design intricate layouts while not having to put in writing code.

Each time I’ve used SeedProd, I’ve discovered it to be very user-friendly, even for those who’re not a design professional. It has a visible interface, tons of pre-designed templates, and all kinds of components you’ll be able to simply drag and drop onto your web page.

Step one, in fact, is to put in and activate the SeedProd plugin. For particulars, see our tutorial on learn how to set up a CMS plugin.

As soon as SeedProd is lively, you’ll be able to go to SeedProd » Touchdown Pages in your CMS menu after which click on ‘Add New Touchdown Screen.’

SeedProd will then present you a library of templates.

Flick thru them and decide a template that appears just like the HubSpot touchdown web page you need to recreate.

Don’t fear about getting it precisely the identical at this stage, you’ll be able to customise the whole lot later.

Subsequent, give your new web page a reputation and set the URL slug.

Click on the ‘Save and Begin Enhancing the Screen’ button to open the SeedProd web page builder.

Right here’s the place the enjoyable begins! You’ll see a visible drag-and-drop interface. You possibly can click on on any ingredient on the template and edit it – change textual content, photos, colours, fonts, the whole lot.

On the left-hand facet, you’ll discover a panel with all kinds of components you’ll be able to add to your web page – headings, textual content blocks, photos, movies, buttons, types, and far more. Simply drag and drop them onto your web page to construct your format.

Take your unique HubSpot touchdown web page as a reference. Part by part, ingredient by ingredient, recreate it in SeedProd.

For extra particulars, see our tutorial on learn how to create a touchdown web page in CMS.

Wish to discover different web page builder choices? Thrive Architect is one other wonderful web page builder plugin for CMS, and it’s additionally very visible and drag-and-drop primarily based.

Thrive Architect is especially robust if you’re closely centered on advertising and gross sales pages. It’s constructed by the group behind Thrive Themes, which is thought for its conversion-focused instruments. It excels at creating high-converting gross sales pages, opt-in pages, and webinar registration pages.

In case your major objective is to construct pages particularly designed to drive conversions and gross sales, Thrive Architect is a robust different to contemplate.

Sure, recreating your HubSpot touchdown pages in CMS takes a little bit of hands-on work. Nonetheless, it’s probably the most dependable option to convey these essential pages over correctly.

And the good information is, utilizing a web page builder like SeedProd makes the method a lot smoother and permits you to construct much more highly effective and customised touchdown pages in CMS.

Step 6. Importing Your HubSpot Pictures to CMS

You would possibly discover that after importing your content material, your photos are nonetheless being hosted on HubSpot’s servers. You’ve copied the textual content over, however the photos are nonetheless residing at their outdated handle.

We have to convey these photos into your CMS Media Library. Why? As a result of it’s significantly better to host your photos straight inside your CMS web site. It’s extra dependable, usually sooner, and offers you extra management.

Think about if HubSpot modified its picture internet hosting construction or, worse case, you determined to shut your HubSpot account fully down the road. Your photos might disappear!

You’re in a position to import your photos utilizing a improbable little plugin referred to as Auto Add Pictures. Please confer with our information on learn how to set up a CMS plugin for those who need assistance.

Notice: It’s possible you’ll discover that this plugin is outdated, however I examined it for this tutorial, and it was working tremendous. For particulars, see this information on whether or not you must use outdated plugins.

As soon as activated, you should set off the majority picture import utilizing the CMS bulk edit function. Don’t fear, you’re not really enhancing something, however simply utilizing the majority edit to inform CMS to re-process your posts and pages.

Head over to Posts » All Posts in your CMS dashboard. Choose all of the posts the place you imported content material from HubSpot. You possibly can normally do that by checking the checkbox on the very high of the put up record.

Then, within the ‘Bulk actions’ dropdown menu, select ‘Edit’ and click on the ‘Apply’ button.

A bunch of bulk edit choices will seem. Don’t panic! You don’t want to alter something right here. Simply click on the blue ‘Replace’ button on the backside.

What this does is inform CMS to re-save all the chosen posts. And that motion triggers the Auto Add Pictures plugin to kick in.

The plugin will scan the content material of every put up, search for exterior picture URLs (pointing to HubSpot), after which robotically obtain every picture and import it into your CMS Media Library.

It should then replace the picture URLs in your posts to level to the newly imported photos in your Media Library.

Subsequent, you should repeat this very same course of on your Pages. Merely go to Pages » All Pages, choose all of your pages, select ‘Edit’ in bulk actions, apply, after which simply click on ‘Replace’.

If you need extra detailed directions, then see my tutorial on learn how to simply import exterior photos in CMS.

After you’ve finished this bulk replace for each your posts and pages, go to Media » Library in your CMS dashboard. You need to see all these photos out of your HubSpot weblog and pages now sitting fortunately in your CMS Media Library!

Step 7. Pointing Your Area Title to Your New CMS Web platform

If you happen to have been already utilizing a customized area identify on your HubSpot weblog (like yourblogname.com), then you definitely undoubtedly need to preserve utilizing that very same area on your CMS weblog.

Why? Branding, for starters. You need folks to search out you on the identical handle. But additionally, and perhaps much more importantly, for Visibility.

Serps have already related your area identify together with your content material and authority. Conserving the identical area helps you keep your search engine rankings.

To make this occur, you should modify your area identify settings. Particularly, you’re going to alter one thing referred to as nameservers.

Nameservers are just like the web’s phonebook for domains. When somebody sorts your area identify into their browser, the nameservers inform the web the place your web site is hosted.

Proper now, your area identify is probably going pointing to HubSpot’s servers, the place your HubSpot weblog was hosted. We have to replace it to level to your new CMS internet hosting account.

Your CMS internet hosting supplier (like Bluehost, Hostinger, or SiteGround) offers you the nameserver info you want. It normally appears like a pair of addresses, one thing like:

ns1.yourhostingprovider.com
ns2.yourhostingprovider.com

Your internet hosting supplier can have the precise nameservers you should use.

I normally discover this info in my internet hosting account dashboard, however you too can verify the welcome electronic mail they despatched you if you signed up. If you happen to’re unsure, then their assist group can assist you out. See the information in my information on learn how to contact CMS assist.

Okay, so the place do you really change these nameserver settings? That’s at your area identify registrar. That is the corporate the place you registered your area identify within the first place.

Generally, your area registrar is similar firm as your internet hosting supplier. However usually, they’re separate. Frequent area registrars embrace corporations like Area.com, Community Options, or Namecheap.

You’ll have to log in to your account at your area registrar. Discover the settings on your area identify. Search for one thing like ‘DNS Settings’, ‘Nameservers’, or ‘Area Administration’. Each registrar calls it barely various things, sadly.

For instance, in case your area is registered with Bluehost, then the nameserver settings of their area administration space will look one thing like this:

The precise steps differ relying in your area registrar. However the common thought is at all times the identical: you should change the outdated nameservers (those pointing to HubSpot) with the brand new nameservers offered by your CMS internet hosting firm.

My group has written a useful information on learn how to simply change area nameservers at many in style area registrars for those who want extra detailed directions.

When you’ve up to date your nameservers, it takes a short while for these modifications to unfold throughout the web. That is referred to as DNS propagation.

DNS propagation can take wherever from just a few hours to, in uncommon circumstances, as much as 48 hours. Throughout this time, some folks would possibly nonetheless see your outdated HubSpot weblog, whereas others would possibly begin seeing your new CMS weblog. That is completely regular, don’t fear!

As soon as DNS propagation is full, when folks sort your area identify into their browser, they are going to be magically transported to your new CMS weblog, hosted together with your new supplier!

Step 8. Setting Up Permalinks and Redirects

You’re within the house stretch now! You’ve moved your content material and pictures and pointed your area to your new CMS weblog. However there’s one other actually essential step for a easy migration: establishing permalinks and redirects.

Your HubSpot weblog most likely had its personal approach of making URLs. CMS, naturally, has its personal system too, referred to as permalinks.

And right here’s the factor. It’s extremely probably that your outdated HubSpot URLs are completely different from how CMS creates URLs by default.

Why does this matter? Nicely, for those who don’t handle this, then anybody who has bookmarked your outdated HubSpot weblog, or any web site that hyperlinks to your outdated weblog posts, will find yourself seeing a irritating 404 ‘Screen not discovered’ error in your new CMS website.

That’s unhealthy for person expertise, and it’s undoubtedly unhealthy for Visibility. Google doesn’t like damaged hyperlinks.

To keep away from this hyperlink catastrophe, you should do two key issues:

• Arrange Visibility-friendly permalinks in CMS so your new URLs are clear and readable.
• Arrange redirects to robotically ship guests out of your outdated HubSpot URLs to the proper pages in your new CMS website. It’s like establishing a forwarding handle if you transfer home.

Let’s begin with permalinks.

Setting Up CMS Permalinks

CMS offers you a very helpful stage of management over how your web site addresses (URLs) are structured. That is managed by means of permalink settings, and it’s essential to decide on the suitable construction, particularly for Visibility and the way user-friendly your hyperlinks are.

CMS affords a number of choices, and the construction you select impacts each how search engines like google and yahoo perceive your content material and the way simply folks can learn and share your hyperlinks.

For Visibility and common readability, the ‘Content identify’ permalink setting is nearly at all times the only option, and it’s what I strongly suggest.

‘Content identify’ permalinks create clear, easy-to-understand URLs that clearly embrace the title of your web page or weblog put up. This makes your URLs extra readable and memorable for folks. It additionally usually contains related key phrases out of your title within the URL, which is usually a small Visibility enhance.

For instance, as a substitute of a URL that appears like this:

Which provides no context in any respect, you get one thing a lot nicer and extra informative, like:

yourblog.com/your-blog-post-title

See the distinction? The second choice is way clearer.

Now, CMS affords different permalink buildings too, however they often aren’t as Visibility-friendly or user-friendly as ‘Content identify’:

• ‘Plain’: Appears like yourblog.com/?p=123 and is the least Visibility-friendly choice.
• ‘Day and identify’ or ‘Month and identify’: These embrace the date within the URL, like yourblog.com/2025/04/10/your-blog-post-title/. If you happen to replace your content material, the date within the URL could make it look outdated, even when the content material continues to be present.
• ‘Numeric’: Just like ‘Plain’, this makes use of a numerical ID, like yourblog.com/archives/123. Once more, not very descriptive or Visibility-friendly.

So for many blogs, together with these migrating from HubSpot, I like to recommend ‘Content identify’ permalinks as a result of they stability Visibility-friendliness, readability, and readability.

Setting this up is fast and simple. In your CMS dashboard, go to Settings » Permalinks.

You’ll see a bit referred to as ‘Frequent Settings.’ Discover the choice labeled ‘Content identify’ and click on the little circle (radio button) subsequent to it.

Then, simply scroll all the way down to the underside of the web page and click on the ‘Save Modifications’ button.

Achieved! Permalinks are arrange. To any extent further, CMS will use the put up identify construction for all of your new weblog posts and pages.

Setting Up Redirects From Your Previous HubSpot URLs

Now for the redirects, that are extraordinarily essential for a easy migration. Do not forget that record of outdated HubSpot URLs you grabbed utilizing Hyperlink Klipper approach again within the export step? We’re going to place it to good use.

To arrange redirects in CMS with out pulling your hair out, I like to recommend the Redirection plugin. It’s free, it’s highly effective, and it makes establishing redirects surprisingly easy.

Step one is to put in and activate the Redirection plugin. If you happen to need assistance, then see our information on learn how to set up a CMS plugin.

As soon as activated, you’ll discover the Redirection plugin settings beneath Instruments » Redirection.

Within the Redirection plugin interface, you’ll see fields for Supply URL and Goal URL.

• Supply URL is the place you enter your outdated HubSpot URL. However right here’s somewhat trick: you solely have to enter the a part of the URL after your area identify. For instance, in case your outdated HubSpot weblog put up URL was https://your-hubspot-blog.com/weblog/my-awesome-post, then you definitely’d simply enter /weblog/my-awesome-post.

• Goal URL is the place you enter the brand new CMS URL for a similar content material. Once more, simply the half after your area identify. So, in case your new CMS URL for that put up is https://your-wordpress-blog.com/my-awesome-post/, then you definitely’d enter /my-awesome-post/.

Make certain the ‘301 – Moved Completely’ choice is chosen for the Redirect Kind. Utilizing a 301 redirect is essential for search engine marketing, or Visibility. It indicators to search engines like google and yahoo that your content material has moved completely to a brand new handle, and it helps you protect hyperlink fairness.

Hyperlink fairness is the Visibility ‘worth’ or authority your outdated pages have constructed up over time, and 301 redirects assist switch that beneficial fairness to your new CMS pages, sustaining your search engine rating.

Lastly, click on the ‘Add Redirect’ button to avoid wasting your redirect.

Now, you should undergo your complete record of outdated HubSpot URLs and repeat these steps for each. Sure, it may take a little bit of time, particularly if in case you have plenty of weblog posts. Nevertheless it’s important for a easy transition.

When you’ve added all of your redirects, check them! Kind your outdated HubSpot URLs into your browser and make completely certain they appropriately redirect you to the suitable pages in your new CMS website. Check just a few completely different ones to make sure.

Various: Utilizing All in One Visibility (AIOSEO) for Redirects

Now, for those who’re excited about Visibility severely (and you must!), you would possibly need to contemplate All in One Visibility (AIOSEO). I take advantage of this plugin by myself web sites, and it’s improbable.

Sure, it’s a premium plugin, nevertheless it’s filled with Visibility options to assist your weblog rank greater – and it features a actually useful Redirection Supervisor that allows you to arrange full website redirects.

What I actually admire is that AIOSEO is an all-in-one Visibility powerhouse. As an alternative of juggling separate plugins for redirects, sitemaps, schema, and the whole lot else Visibility-related, AIOSEO places it multi functional place.

Plus, its Redirection Supervisor is sort of highly effective and makes establishing even advanced redirects easy. It’s an actual time-saver and retains my Visibility workflow streamlined.

Step 9. Add Your HubSpot CRM to CMS

Now, for those who’re like many HubSpot customers, then you definitely’re most likely utilizing HubSpot CRM to handle your leads and buyer interactions. Excellent news! You possibly can simply join your new CMS weblog to your present HubSpot CRM.

Consider it as preserving the most effective of each worlds – the flexibleness of CMS on your weblog and the sturdy CRM capabilities of HubSpot.

The official HubSpot plugin helps you to join your CMS website to your HubSpot account and unlock a bunch of helpful options proper inside your CMS dashboard.

With the HubSpot plugin, you’ll be able to:

• Seize leads out of your CMS website: Simply add HubSpot types to your CMS pages and weblog posts to seize contact info.
• Observe web site guests: The plugin provides HubSpot monitoring code to your CMS website, exhibiting how guests work together together with your content material and figuring out potential leads.
• Entry HubSpot CRM instruments from CMS: Get fast entry to your HubSpot contacts, offers, and duties straight out of your CMS admin space.
• Use dwell chat: Embed your HubSpot dwell chat widget in your CMS website to have interaction with guests in actual time.
• Analyze your advertising efficiency: View HubSpot analytics dashboards inside CMS to observe your weblog’s efficiency and lead technology efforts.

Merely set up and activate the HubSpot plugin. For extra particulars, see our step-by-step information on learn how to set up a CMS plugin.

As soon as activated, the plugin will add a brand new HubSpot menu to your CMS admin sidebar. This may take you to the setup wizard, the place you’ll be able to click on the ‘Register right here’ hyperlink on the high.

After getting signed in, merely observe the prompts to attach the plugin to your present HubSpot account.

After connecting, you’ll be able to discover the HubSpot plugin settings to customise options like kind embedding, dwell chat, and monitoring choices.

And that’s it! You’ve now built-in your CMS weblog with HubSpot CRM. Now you can handle your weblog content material in CMS whereas nonetheless taking advantage of HubSpot’s highly effective CRM and advertising instruments.

If you happen to’d like a extra detailed walkthrough of establishing HubSpot in your CMS website, then see our information on learn how to add a CRM in your CMS website.

Step 10. Set up Important CMS Plugins

You’re about to launch your CMS weblog and expertise one of many largest causes folks select CMS within the first place: larger management and suppleness. Shifting to CMS unlocks a complete new stage of freedom to form your web site precisely the way you need it.

And one of the highly effective methods CMS delivers this management is thru plugins. They’re like apps on your weblog that allow you to immediately customise your weblog and add new options.

There are plugins for nearly something you want. Contact kind plugins, caching plugins to enhance CMS efficiency, search engine marketing plugins, and far more.

It’s like upgrading from an ordinary automobile to a customizable, high-performance machine. Plugins unlock an enormous improve in performance on your weblog.

There are millions of CMS plugins obtainable, each free and paid. It could actually really feel a bit like moving into an enormous sweet retailer – so many selections! It could actually really feel overwhelming at first.

At WPBeginner, we put collectively a information on learn how to decide the most effective plugins on your web site. It’s value a learn to discover ways to consider plugins and decide the suitable ones on your particular wants.

However to get you off to a flying begin, listed here are just a few high plugins we regularly suggest for nearly each new CMS weblog:

• WPForms is a improbable plugin for creating all kinds of types – contact types, surveys, order types, and extra. I take advantage of WPForms by myself web sites and love how user-friendly it’s.
• SeedProd is a drag-and-drop web site builder that makes customizing your design a breeze. You possibly can create customized web page layouts past your theme’s customary choices.
• AIOSEO (All in One Visibility) is without doubt one of the hottest and highly effective Visibility plugins for CMS. It helps you optimize your weblog for higher search engine rankings.
• MonsterInsights makes it simple to know your weblog site visitors and customer habits. It connects CMS to Google Data and exhibits you key stats in your dashboard.
• OptinMonster is a robust toolkit for rising your electronic mail record and boosting conversions. It helps you create popups, slide-in types, and different opt-in types to seize electronic mail addresses.

For much more plugin concepts and suggestions, make sure to take a look at our complete record of important CMS plugins. It’s filled with plugins we use and belief.

Various: Get Skilled Assist to Transfer Your HubSpot Web platform

Okay, I’ve walked by means of all of the steps emigrate your weblog from HubSpot to CMS. And you understand what? For a lot of of you, following these steps might be completely doable!

However let’s be actual. Even with an in depth information, shifting an internet site from HubSpot to CMS continues to be fairly a technical challenge. And time-consuming.

Maybe you’re not tremendous comfy with the web site facet of issues. Or perhaps you’re already juggling one million duties and simply need this migration finished rapidly, appropriately, with out complications.

If that sounds such as you, then WPBeginner can assist. Our CMS Web platform Structure service group can design and construct you a brand-new, customized CMS web site that’s completely tailor-made to your wants. They will deal with the migration of your content material from HubSpot, too.

If you happen to’re curious to be taught extra about these providers, or for those who simply have some questions, then you’ll be able to simply chat with our assist group on our Web platform Structure Companies web page. They can provide you all the main points and assist you determine if skilled migration assistance is the suitable path for you.

Bonus: Studying CMS

You’ve made the transfer from HubSpot to the great world of CMS!

Now, you is perhaps your new CMS dashboard and pondering, ‘Okay, that is completely different!’ And also you’d be proper. CMS works in its personal approach, and it has plenty of options and choices that is perhaps new to you for those who’re coming from HubSpot.

Fortunately, I can suggest tons of fully free sources that will help you change into a CMS professional very quickly. Listed below are just some that I feel you’ll discover tremendous useful:

• WPBeginner Weblog: That is the guts of WPBeginner. Consider it as your go-to library for the whole lot CMS. You’ll discover 1000’s of easy-to-follow tutorials, guides, and articles.
• WPBeginner Dictionary: CMS has its personal vocabulary! Our dictionary helps you perceive all of the CMS phrases and jargon.
• WPBeginner Movies: Desire to be taught by watching? Our video tutorials stroll you thru widespread CMS duties step-by-step, visually.
• WPBeginner YouTube Channel: Much more video assist! Our YouTube channel is filled with CMS suggestions, tutorials, and how-tos.
• WPBeginner Blueprint: Curious in regards to the instruments and plugins we use right here at WPBeginner? The Blueprint offers you a peek behind the scenes.
• WPBeginner Offers: Who doesn’t love an excellent deal? In our Offers part, we collect unique reductions and coupons on CMS themes, plugins, internet hosting, and extra.

So, don’t really feel overwhelmed by studying CMS. With WPBeginner as your information, you will have all of the sources you want proper at your fingertips. Dive in, discover, and begin having fun with the facility and suppleness of CMS!

I hope this tutorial helped you progress your website from HubSpot to CMS. You may additionally need to see my final CMS Visibility migration guidelines for newcomers or my professional decide of the most effective CMS migration providers.

If you happen to appreciated this text, then please subscribe to our YouTube Channel for CMS video tutorials. It’s also possible to discover us on Twitter and Fb.